Ever felt that your text messages, Whatsapps, FB chats and tweets are all OK, but are just missing that vitally important component – Karl Lagerfeld? Karl feels the same way.

Never one to shy away from self-promotion, the Kaiser has released the emotiKarl app to promote the launch of his new fragrances for men and women. There's a great range of emojis to choose from (see above), including his cat Choupette, his new perfume bottles and of course, himself.

Download the app here. Whilst we're talking emoji, have a look at the video for Beyonce's "Drunk In Love".