Yesterday, during Milan menswear, Hogan announced Stephen Dorff as the face of its Autumn/Winter 12 campaign. Photographed by Alexei Hay at Rome's iconic Cinecitta' Studios (as preferred by Federico Fellini) and art directed by Alex Wiederin, Dorff is captured in his most familiar surroundings, a movie set, for the Italian house. 
"What I like about Hogan is the casualness but at the same time the sophistication of each style. So it's almost a chic casual kind of feel that goes with who I am as well," Dorff explains. Dazed Digital showcases the behind the scenes film...