Fashion / IncomingEXCLUSIVE: Marios Schwab x Swarovski FilmThe London-based designer shines on for Autumn Winter 2012, as seen in this exclusive clipShareLink copied ✔️March 26, 2012FashionIncomingTextDean Mayo DaviesEXCLUSIVE: Marios Schwab x Swarovski Film A key figure in the current wave of designers illuminating London womenswear, Marios Schwab has bolstered the city's fashion schedule since the launch of his eponymous label in 2005. Known for his body-con silhouette, a signature that emerged from a fixation with dance and movement, Schwab's take on femininity is a cerebral one; crossing the covetable with the wilfully multi-dimensional – just like the women who are drawn to his designs. I like the challenge of taking something so classic and recognizable and translating it in a way that feels different and unusual, yet it's still an object of beauty Consistently challenging himself with a push-pull between tradition and modernity, crystals have long played a part in the Austrian's storytelling, both shimmering and empowered. Applied in innovative ways, here the designer talks us through his Autumn/Winter 12 embellishments and their amorphous, melting lines. "I like the challenge of taking something so classic and recognizable and translating it in a way that feels different and unusual, yet it's still an object of beauty. I have been part of the Swarovski Collective for 12 seasons, it's a long-term partnership that allows me to emphasize true craft. Starting from the Crystal Element itself to the way it is applied, a whole story can be based on it. Looking back at the archive pieces, there is something very meaningful apart from the obvious decorative use, a story that has layers and many angles you can look into, very much like the facets of a crystal." Read Dazed Digital's review of Marios Schwab's A/W12 collection HERE Escape the algorithm! Get The DropEmail address SIGN UP Get must-see stories direct to your inbox every weekday. Privacy policy Thank you. You have been subscribed Privacy policy Expand your creative community and connect with 15,000 creatives from around the world.READ MOREMeet the buzzy CSM grad who’s already dressing EsDeeKid‘Gringo is a state of mind’: Inside the fashion brand built on AfrofuturismBACARDÍIn pictures: Manchester’s electrifying, multigenerational party spiritQueer history meets EsDeeKid at Prototypes AW26 Reebok What Went Down at Dazed and Reebok’s Classics Club NYFW partyFurry fashion? Why everyone wants to be a werewolf nowLEBLANCSTUDIOS wants to unleash your inner dork The North FaceThe North Face joins forces with Loyle Carner for Red Box LiveIs NYFW dying? These indie designers don’t seem to think soSalomonWatch a mini documentary about the inner workings of SalomonMarie Antoinette was reborn at Sandy Liang’s AW26 showIn pictures: Party girl glamour at Area AW26Escape the algorithm! Get The DropEmail address SIGN UP Get must-see stories direct to your inbox every weekday. Privacy policy Thank you. You have been subscribed Privacy policy