Artist Josef O'Connor, aged 22, is probably the only Average Joe participating in Damien Hirst's Spot Challenge, where the lucky few who are able to visit the 11 branches of Gagosian gallery worldwide before the end of Hirst's global retrospective on the 10th of February will be rewarded with a free original artwork.

Determined to outrun the competition's favorites, rich globetrotters (and the odd airline pilot) who can afford to travel to every artistic hotspot between LA and Hong Kong, Josef created #Average Joe, a crowd-sourced initiative where, for a £20 share, you can help him complete his epic quest in return for part of the prize and an artwork by O'Connor himself. With only a couple hundred shares left to sell, he's off to New York for the first leg of the journey that will also culminate with a short film.

Watch the crusader's campaign HERE and buy your share HERE - and if you want to help and don’t have the dosh, a ride or a place to crash is just what the Average Joe needs...