Since exes Kanye and Wiz Khalifa took it upon themselves to slut-shame Amber Rose, the model and actress has risen above the bullshit and become a serious contender for the unofficial face of the anti-slut-shaming movement. At the VMAs, she and her mates turned up wearing outfits emblazoned with the cuss words Rose has been branded with in her Instagram comments. Being the fashion talking point of the evening, outshining anything Miley managed to pull out of the bag, was just the most recent of her efforts. Earlier in the year, Rose started organising a SlutWalk in LA, promoted with a hilarious “Walk of Shame” video, released a couple of weeks ago.

The SlutWalk took place in downtown L.A. on Saturday and was clearly emotional for Rose.

She told the SlutWalkers about the first time she was slut shamed at 14 and then broke down in tears, saying she forgave Kanye West for saying he needed “30 showers” after being with her before moving ontto Kim and rapper Wiz Khalifa for calling her nothing but a stripper.

SlutWalk started back in 2011 in response to a ridiculously flippant remark made by a Canadian police officer who reportedly said: “Women should avoid dressing like sluts in order not to be victimised.” The women of Toronto took to the streets in lingerie and little else to spread the message that women shouldn’t be subject to sexual violence, whatever they might be wearing.

Obviously some showed up to rage against Rose’s efforts – namely, Milo Yiannopolous, a writer for the conservative site Breitbart who staged a counter-protest, holding a sign that read “’Rape culture’ and Harry Potter. Both fantasy". Overall, the event was a huge success. The LA Times reported the march was attended by “several hundred” people, most of them women. Twitter users from across the globe showed mass support. And a Go Fund Me campaign to support the event had raised more than $55,000 by Sunday.

The public comments from her exes might have hurt her in the past, as the tears show, but Rose has shown how to successfully turn something negative into something positive.