clothes by Vivienne Westwood, photography by Benjamin Alexander Huseby, styling by Jacob K
Today DazedDigital.com announces the winners of our alternative Coolbrands' 2008/9 survey, in which hundreds of brands were put to the public vote. Fashion, unsurprisingly, dominates the top 50, but the high positions of websites like Wikipedia, YouTube, Facebook and YouTube gave a clue to how most of you spend your office hours, while Tate Modern, the Barbican and the Design Museum proved that real culture isn't quite dead yet. Finally, we can't avoid mentioning that Dazed & Confused itself came out on top, but we won't brag too much as it was our own survey. The Coolbrands book, in which brand experts and the public identify the most innovative and stylish brands of the moment, will be available free with the November issue of Dazed & Confused at WH Smith whilst stocks last.
Here are the top 50 brands, in order:
Dazed & Confused
Vivienne Westwood
American Apparel
Comme Des Garcons
Levi's
Tate Modern
Alexander McQueen
Oliver Goldsmith
Urban Outfitters
Ray Ban
Converse All Stars
Vans
You Tube
Wikipedia
M.A.C
Beyond Retro
Topshop
The Guardian
Google
Pop
Vogue
Chanel
Facebook
Uniqlo
Last.fm
H&M
Stella McCartney
ICA
Tom Ford
Prada
Flickr
Christian Louboutin
Hermes
Paul Smith
Adidas
Burberry
Onitsuka Tiger
Nike
Design Museum
Dr. Martens
Diesel
Stussy
Fred Perry
Barbican
Zara
Tatty Devine
A Bathing Ape
Issey Miyake
Net-A-Porter
Creative Review