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Gosha Rubchinsky A/W 10-11

The young Russian menswear designer set up a teenage bedroom at the Fashion East Menswear installations last week.

We spotlighted the work of Gosha Rubchinsky quite recently and from presenting at Moscow's Cycles and Seasons for S/S 10, with models working out in a disused gym for an hour, he portrays a lonely boy with hopes and dreams in his A/W 10-11 collection at the Fashion East Menswear Installatiosn last week. Like previous collections, Rubchinsky has dealt with themes of youth culture struggling in post Soviet, modern-day Russia and this time, there's a more solitary outlook that more or less translates to the soulful sportswear that we have seen from previous seasons.