Over the last two months, H&M has been hosting events across the world to celebrate its new re-energised brand upgrade. With only a few events left, the Swedish brand is returning to the world’s fashion capital of Paris honouring the H&M Studio Holiday Capsule collection.
In September, H&M called upon the likes of Olivia Dean, MELANIN, Kiddy Smile and Andy 4000 at an unforgettable night in Le Marais. This time around, on November 13, the brand will be taking over the historic venue Palais de Tokyo.
The line-up features exciting names from the fashion and music industry including French singer-songwriter Yseult, Brazilian pop phenomenon Pabllo Vittar and rapper OFFSET who will headline the celebrations. Following his set, the enigmatic Sevdaliza will let the Parisian partygoers into her enigmatic world, as part of a secret line up of DJs that will keep the dancefloor moving.
The night will play host to a constellation of cultural icons, Parisian fashion insiders, influencers and music lovers. Past events have seen attendees from the worlds of art, fashion and culture, and November 13 promises no different.
If you want to be a part of the night, head here to sign up for the event. And head here to revisit all things H&M event series.