Photography Oliver Hadlee Pearch, Styling Virginie Benarroch and Molly DicksonFashion / NewsFashion / NewsSydney Sweeney’s new role is an all-American road trip sagaThe star slips on her Jimmy Choo stilettos and takes ‘the road to joy’ in a brand new seriesShareLink copied ✔️May 2, 2024May 2, 2024TextEmma Elizabeth DavidsonJimmy Choo SS24 Starring Sydney Sweeney In her latest role, Sydney Sweeney has had enough. The car-mad Euphoria actor packs up her stuff – which mostly boils down to a few pairs of cunty stilettos, the odd luxe leather handbag, and not quite enough pairs of pants – and heads out onto the open road with an all-American adventure on the horizon. The reason? A celebration of Jimmy Choo’s SS24 collection, which creative director Sandra Choi chose Sweeney as the face of. Captured making pit-stops at dusty gas stations, sitting on the asphalt beside her cream car, and in the middle of the desert where somehow a sun-bleached photo booth stands, Sweeney is the poster girl for legendary shoe label’s new-season offering. On the line-up are chunky but aerodynamic hi-top sneakers crafted from slick nubuck leather, vertiginous barely-there strappy sandals, crystal-encrusted ballet flats, and bitchy white, 80s-indebted bitch stilettos. “Sydney embodies the spirit of Jimmy Choo,” says Choi of her casting. “Talented, confident, and playful, with an inspiring work ethic. We loved working with Sydney to create the campaign story taking us on an uplifting adventure.” Check out the campaign in the gallery above. Photography Oliver Hadlee Pearch, Styling Virginie Benarroch and Molly DicksonEscape the algorithm! Get The DropEmail address SIGN UP Get must-see stories direct to your inbox every weekday. Privacy policy Thank you. You have been subscribed Privacy policy Expand your creative community and connect with 15,000 creatives from around the world.READ MOREHas the fashion industry really changed since America’s Next Top Model?Karol G fronts Reebok Classics’ new eraFashion East AW26 took us on a treasure hunt to south LondonIn pictures: Behind the scenes at Masha Popova’s LFW comebackThevxlley smashes its London Fashion Week debut (literally)BAFTAs 2026: All the best looks from British film’s biggest nightPull&BearKaroline Vitto: ‘I just wanted people to start feeling a bit hopeful’Ghostly figures plagued the runway at LUEDER’s London showTolu Coker takes the throne at London Fashion Week AW26Central Saint Martins’ graduating class came in hot for 2026KNWLS is going ‘ballistic’ for AW26Nightlife icon David Hoyle talks Heated Rivalry and cruising in MuglerEscape the algorithm! Get The DropEmail address SIGN UP Get must-see stories direct to your inbox every weekday. Privacy policy Thank you. You have been subscribed Privacy policy