In the last stretch of the 2010s, New Balance disrupted the sneaker market by making dad shoes an object of desire. Now, in 2024, their WRPD runner promises to take its place, beckoning in a new chapter for the classic footwear brand.
Unveiled at Paris Fashion Week last autumn as part of the Spring/Summer 23 shows, the WRPD runner moves away from the retro styles of decades past while still embodying the Boston brand’s signature DNA and commitment to providing a well-crafted shoe.
Launching at size?, on February 16, this new iteration of the WRPD runner is the perfect addition to your wardrobe, designed to complement any fit. With a design philosophy that balances the delicate edge between maximal and minimal styles, chunky midsoles that boast dual-density foam and a heel that harkens back to the brand 990 series, this shoe is set apart from the rest.
Proudly adorning the side of the shoe is the iconic ‘N’ logo, a hallmark of New Balance’s heritage. This thoughtful design choice enhances the shoe’s understated elegance while reaffirming its status as a timeless icon of modern footwear. The shoe’s unassuming yet modern grey, black and cream colourway, alongside its sleek silhouette, makes it the ideal sneaker to wear regardless of the occasion.
In the meticulously curated lookbook shoot celebrating the launch of the WRPD Runner, New Balance and size? have ingeniously captured the essence of contemporary street style. Drawing inspiration from the season’s embrace of collegiate aesthetics, the models are styled in cross-body bags and hoodies, elevated by the inclusion of classic textures like plaid, corduroy, and rich purple knits. Paired seamlessly with the WRPD Runners, these earth-toned ensembles exude an understated yet undeniable allure, perfectly encapsulating the ethos of modern streetwear. With their sleek silhouette and versatile colourway, the shoes elevate any ensemble, transitioning seamlessly from casual strolls in the park to going out.
Beneath the surface, the WRPD Runner is a testament to both form and function. Powered by FuelCell foam, each step is propelled forward with unparalleled energy return and cushioning. This innovative technology not only enhances performance but also ensures all-day comfort without compromising on style.
Head here to shop the new sneaker on size?