Bon appetit, baby
For those of us who aren’t able to drop everything and jet off to the South of France in search of a simpler life a la Simon Porte Jacquemus (hi!), today brings good news. The French designer is set to throw open the doors to his very own – and obviously trop jolie – café in Paris.
Following a series of posts in which he teased ‘a new project’, Jacquemus finally made a full announcement on Instagram this afternoon. Café Citron (in reference to his fave colour) is situated in the new Champs-Élysées outpost of iconic department store Galeries Lafayette, and brings a taste of the Provençal life to the heart of the French capital.
Featuring simple wooden tables and chairs, lemon trees, and sun-bleached terracotta pots, the space is pretty much as Jacquemus-esque as you can imagine. The menu, which has been worked on by renowned pastry chefs Cédric Grolet, Jeffrey Cagnes, and Anthony Courtiells (among others), is similarly wholesome: think toast with homemade jam or boiled eggs, marinated Mediterranean vegetables and sardines, and rosemary and pistachio lemon tarts. There’s also likely to be a selection of French cheese and rustic home-baked bread, much like that served at his AW19 menswear show earlier this year.
Citron opens on Thursday at 12pm – pack up your tiny handbag, dig out your enormous sun hat and, if you can face the hordes of iPhone-brandishing Instagrammers it’s likely (see: definitely) going to attract, head to Galeries Lafayette to check it out for yourself.