Courtesy of Tommy HilfigerFashion / NewsFashion / NewsTommy Hilfiger’s new campaign celebrates strength in disabilityThe label’s new Adaptive collection aims to make fashion more inclusiveShareLink copied ✔️October 18, 2018October 18, 2018TextEmma Pradella As one of the first and only major fashion labels to do so, Tommy Hilfiger recognises that for people with disabilities, getting dressed in not always the easiest thing. Launched in 2017 and now at its third season, Tommy Adaptive aims to make fashion more inclusive just for them. The brand’s clothing – which was initially introduced for children, but was later expanded to include a men’s and women’s line – features magnetic closures, adjustable hems, one-handed zippers, and velcro fastenings. For its AW18 collection, Tommy Hilfiger debuted a moving one-minute video campaign aimed at celebrating strength in disability. The short film was directed by James Rath, who was born with ocular albinism and nystagmus, and features Dmitry Kim, a hip-hop dancer with an amputated leg, disability influencer Lolo Spencer, who suffers from ALS, and 8-year-old surfer Gavin McHugh and actress Miracle Pelayo with cerebral palsy, among others. “The democratisation of fashion is one of the core values the brand was founded on,” Hilfiger told WWD. “The Tommy Hilfiger Adaptive collection continues to build on that vision of inclusivity, transforming the way the fashion industry defines diversity by serving to the needs of people with disabilities.” Watch the campaign film below and head here for the full collection. Escape the algorithm! Get The DropEmail address SIGN UP Get must-see stories direct to your inbox every weekday. Privacy policy Thank you. You have been subscribed Privacy policy Expand your creative community and connect with 15,000 creatives from around the world.READ MOREGucci AW26: Everything you missed at Demna’s blockbuster runway debutStill got it! The 00s Mulberry Bayswater bag is making a comeback Reebok Your favourite Reeboks are getting a makeover Antonio MarrasAntonio Marras wants us to stop and smell the roses for AW26 Reebok How Dazed Clubbers are styling their Reebok ClassicsPrada’s frazzled Italian women stripped off multiple times adidas OriginalsSamuel L Jackson is on a quest to find his SuperstarsDiary of a debut: Inside Petra Fagerström’s London Fashion Week breakoutDazed China is launching in June 2026 – here’s what you need to knowHere’s everything you missed at London Fashion Week AW26Medusa’s Lover was the main attraction at Di Petsa AW26We Should All Be Fetishists: Unpacking Maria Grazia Chiuri’s Fendi debutEscape the algorithm! Get The DropEmail address SIGN UP Get must-see stories direct to your inbox every weekday. Privacy policy Thank you. You have been subscribed Privacy policy