Fashion / First LookLeather brand Jitrois releases lo-fi short filmThe house debuts Another World which features found clips and behind the scenes footageShareLink copied ✔️December 6, 2016FashionFirst LookText Louis Bradley Jitrois through the years Cult leather label Jitrois has released a short film called Another World, which brings together found clips and behind the scenes footage in a Tumblr-style cinematic moodboard. Created by the brand’s head of digital, Céline Rey, the film was originally premiered during its SS17 presentation at Paris Fashion Week in September. According to Jitrois, Another World marks a new era for the house and shows “the past DNA of Jitrois and the current one”. Throughout its 33-year history, the house has taken a stand against fast fashion, and strived to put sustainability at the heart of its designs. “My desire was to turn leather into something beautiful, sophisticated and appealing – to be the opposite of the Village People,” said the label’s founder Jean Claude Jitrois in a recent interview with AnOther. Jitrois has worked with an assortment of creative minds throughout his career including Helmut Newton, Jean-Baptiste Mondino, Karl Lagerfeld, Bettina Rheims, and Dazed co-founder Rankin. Watch the film below and check out the gallery above to see images from the Jitrois archive. Escape the algorithm! Get The DropEmail address SIGN UP Get must-see stories direct to your inbox every weekday. Privacy policy Thank you. You have been subscribed Privacy policy Expand your creative community and connect with 15,000 creatives from around the world.TrendingWhat Went Down at the inaugural vibeconSpike Jonze on fighting ‘slop’, robotic arms and memory-distilled perfume: Inside the Lower East Side equivalent of Coachella for vibe-coders and the ‘code curious’Life & CultureDazed LeagueA brief history of Nike’s radical soccer DNADazed LeagueThe heart and soul of LA’s exploding street soccer sceneArt & PhotographyTyrell Hampton’s photos capture the freedom and fantasy of NYC nightsBeauty10 of the hottest Instagram accounts fusing art, sex and eroticaArt & PhotographyIs this what Jean-Michel Basquiat would have wanted?Art & PhotographyThese photos expose the ‘pain, fear and desire’ of relationshipsFashionThese candid photos deconstruct the fantasy of the modelling world Nike Life & CultureWhat went down at Nike’s mysterious Desire PathEscape the algorithm! Get The DropEmail address SIGN UP Get must-see stories direct to your inbox every weekday. Privacy policy Thank you. You have been subscribed Privacy policy