Getty Images, courtesy of BalmainFashion / NewsBeyoncé wears custom Balmain for the first night of her tourBey dons an Olivier Rousteing-designed bodysuit for the premiere of The Formation World TourShareLink copied ✔️April 28, 2016FashionNewsText Ted Stansfield “WHEN BALMAIN ARMY BECOMES BEY ARMY,” writes a clearly very excited Olivier Rousteing, captioning a video of Beyoncé performing “Countdown” in one of his designs, at the premiere of The Formation World Tour in Miami last night. Custom-made by Balmain, Beyoncé’s bodysuit is hewn from French lace, hand-embroidered with pearls and stones and complete with a Victorian-inspired gem brooch on the chest, and crystal-embellished silk ruffles on the sleeves. Her backing dancers wear similar body suits with gold leather belts. It’s not surprising that Rousteing is excited: since taking over Balmain in 2011, he’s become known for the relationships he’s forged with pop culture icons. From Rihanna to Kardashians, Jenners and Hadids, and big-name Victoria’s Secret models, he’s wielded these icons’ mainstream cachet and vast social media reach to bring to the world of Balmain to a new, younger audience. “I want to communicate my vision to people,” he told us last year. “And nothing better than pop to communicate with, you know?” Last night was the first of her 41-show world tour in support of her new album Lemonade, which was released on Saturday. Her 37-song set included tracks from six of her albums, including Lemonade, and a tribute to Prince, who died last week. If the reviews in the press and on social media are anything to go by, she slayed. Escape the algorithm! Get The DropEmail address SIGN UP Get must-see stories direct to your inbox every weekday. Privacy policy Thank you. You have been subscribed Privacy policy Expand your creative community and connect with 15,000 creatives from around the world.TrendingNike celebrates the culture of U.S. soccerAs the world’s biggest soccer moment approaches, Nike’s new Express Collection celebrates U.S. Soccer while continuing its legacy of investing in the culture of the gameFashionLife & CultureGen Z’s new drug of choice? Caffeine PumaEventWhat Went Down at Puma x Salehe Bembury launch in LAFilm & TV7 sex worker-approved films about sex workArt & PhotographyDressing for a ball: Dazed serves football couture for summerPoliticsThe meaning behind Extinction Rebellion’s red-robed protestersLife & CultureHelp! My partner is a picky eaterBeautyThe sexiest flesh-baring Instagram accounts you need to followBeauty10 of the hottest Instagram accounts fusing art, sex and eroticaEscape the algorithm! Get The DropEmail address SIGN UP Get must-see stories direct to your inbox every weekday. Privacy policy Thank you. You have been subscribed Privacy policy