‘Minimal’, ‘understated’ and ‘lo-fi’ are terms often used to describe Alice Goddard’s styling and editing projects, but her work maintains an energy that’s hard to ignore.
After graduating from Central Saint Martins with a BA in fashion design, Goddard bagged a slew of modelling jobs, but soon found she excelled behind the scenes. Now she’s at the helm of Hot and Cool, a biannual fashion and art magazine applauded for its minimal aesthetic, published in partnership with fellow Dazed 100 star and photographer Theo Sion.
In fact, Hot and Cool is one of the few fashion magazines on the market which has forfeited a social media presence completely, preferring to have readers stumble across its printed tome. “The main thing I don’t like about social media is the way it puts a priority on vocalising an experience rather than actually experiencing it,” says Goddard.
For 2016, the plan is to keep on doing what she does best. “I’ll be working on the tenth issue of Hot and Cool as well as a publication for Dover Street Market. Plus, I’ll be styling my sister’s (Molly Goddard) show!”