The Dazed 100

Redefining style and youth culture in 2015 and beyond

Dazed 100

Voted for by Dazed's network of contributors, the Dazed 100 is your guide to the creatives redefining the future of style and youth culture. Expand the profiles to learn more about each person and to discover a wealth of exclusives. You can also make your voice heard by clicking the "Upvote" button to decide the ranking of the Readers' 100. You never know, you may pick a future cover star...


Deviant duo Sarah Nicole Prickett and Berkeley Poole launched Adult magazine to present the “sexual and erotic lives of women as they truly are”, with special emphasis on “unusual forms of sexual expression”. In these arousing pages, you’ll find images of an innocent circle-jerk rubbing shoulders – and other bits, no doubt – with recipes, bedtime stories and explicit journal entries. It all adds up to a gritty, enlightening read that’ll satisfy both your intellect and voyeuristic urges.

What was your defining pop culture moment of 2014?

Berkeley Poole: The Knife’s “Shaken Up” show. Between the warm-up aerobics opener, the retro/futuristic instruments, the surreal choreographed dancing and the haunting vocals, it totally inverted my whole understanding of live shows, and of being a human.

Sarah Nicole Prickett: It’s a tie. Either John Waters in a Vine, live from San Francisco, saying, “Elena Ferrante, any book by her. Best angry woman writer – ever.” Or Rihanna wearing a mammoth fur stole emblazoned with the four-letter word FEAR to Paris Fashion Week. Radical invulnerability FTW.

What’s your favourite song and movie of 2014?

Berkeley Poole: Song: “Mi Mujer” by Nicolas Jaar. It’s so weird. The instruments are so primitive-sounding and yet a little electronic. It stirs up a weird, primordial party feeling. Movie: eagerly awaiting the final installment of the Hunger Games trilogy. At Catching Fire I sobbed, laughed hysterically, and asked the 15-year-olds behind me to stop talking.

Sarah Nicole Prickett: Song: “Old Money” by Lana Del Rey. Movie: Mia Hansen-Løve’s Eden.

How do you think that style and pop culture will change in 2015?

Berkeley Poole: In ways I can’t fathom yet, and that’s the best part.

Sarah Nicole Prickett: Quickly on the surface and slowly beneath, as in other years.

What’s the most exciting thing about the magazine industry today?

Berkeley Poole: Print isn’t dead! It’s just Darwinism of editorial/content/ideas.

Sarah Nicole Prickett: Pluralism and the explosion of nicheness, which makes it impossible for us to make a magazine for everybody; possible to make it for anybody. Well, anybody who can afford or steal it, although what I love best about magazines is reading them without buying them in the store. I probably shouldn’t say this! Buy Adult!

What new skill did you learn this year?

Berkeley Poole: Always fine-tuning my shade-throwing abilities.

Sarah Nicole Prickett: Typing with very long fingernails.

Who’s an unsung cultural hero that you discovered this year?

Berkeley Poole: Willy Vanderperre. His work is becoming more and more pervasive in the fashion world, but the way he shoots is so subtle and just incredibly smart. There is a whole mood he creates that feels totally new, which is super-hard in photography. And as cheesy as it sounds, he makes it look like people are lit from within.

Sarah Nicole Prickett: Fanny Howe, the poet and novelist.

What’s the most surprising thing we’d find out if we looked at your phone?

Berkeley Poole: I only have selfies wearing those creepy wet-loose-skin-looking Korean face masks.

Sarah Nicole Prickett: Zero unread emails.

Who should have been at number one on the Dazed 100?

Berkeley Poole: Harley Weir.

Sarah Nicole Prickett: Hari Nef.

Twitter: @AdultMag | Instagram: @AdultMagazine

As part of their State of Sex takeover day, Adult gave us a sneak peek inside issue two with this series of nude portraits by John Edmonds. See the shoot below:

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