A product of South London, Sam's hectic formal education saw him graduate with a diploma in running club nights and an apprenticeship in rock band management. In the late nineties the world of real business beckoned, with the co-founding of Don't Panic, the worlds favourite flyer pack. In 2001 Sam left to form Livity, a socially responsible youth marketing agency that works with big brands to help them to do fun and useful stuff. A social entrepuener Sam also co founded director of LIVE Futures
Stuart Patterson, Maurice Fulton and James Baillie at this year's Bestival.
Sep 19, 2007
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