It should come as no surprise that Ariana Grande’s candy-coloured, rom-com themed “thank u, next” video has broken records on both YouTube and Vevo. The hype surrounding the track’s release and subsequent video has been massive, and it’s propelled the latter to hit the most views in 24 hours record on YouTube.
Before the 24 hour limit was up, “thank u, next” had already smashed the previous records of Taylor Swift and BTS – who took the top spot with “Idol” back in August – and, at the time of writing, is sitting at just under 70 million.
The track broke a similar record on Vevo (also previously held by BTS) with over 50 million views.
According to a YouTube Twitter post, the clamour to watch the singer’s new video in its first day even “broke the internet”, causing delays with posting comments.