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Don’t panic but Rihanna might be launching her own luxury label

SOS, please someone help me

Stop what you’re doing immediately, our Lord and Saviour Rihanna has some important news – she’s said to be launching her own luxury label with LVMH

According to WWDthe conglomerate is in talks with RiRi about starting the brand under her own name – it would join the likes of Fenty Beauty and Savage x Fenty

The new label would be the first to be launched from scratch by LVMH since Christian Lacroix in 1987. LVMH is said to have already picked out employees from Louis Vuitton and Celine to join the new venture. 

With the upcoming AW19 womenswear shows in February, maybe RiRi will be making her debut then. Stay tuned.