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Tommy cash Michele Lamy rick Owens
Courtesy of Emma Davidson

Tommy Cash just went full Lady Godiva at the Rick Owens show


TextAlex Peters

Tommy Cash, Tommy Cash, let down your hair

Spotted: Tommy Cash’s trademark pencil-thin moustache peeking out from behind masses of long, flowing chestnut locks outside the Palais de Tokyo with Michèle Lamy earlier today. 

While most people don their best glad rags for fashion week, Cash took a different approach to getting ready this morning. The Estonian rapper showed up at the Rick Owens SS23 show for Men’s Paris Fashion Week with lots of hair and not much else. Channelling long-haired nude legends like Lady Godiva and Eve, Cash sported long wavy locks that reached down towards his knees and a little nude-coloured speedo to cover his modesty. And that was it – literally, even his feet were bare, his toenails long and painted white. 

This statement look is just the latest creative fruit to ripen from his long-standing friendship with Rick Owens, which has produced a series of projects from the 2018 track “MONA LISA”, to the 2019 exhibition The Pure and The Damned and the pair’s subsequent merch collection. Cash, who has referred to himself as the ‘colourful Rick Owens’, also modelled in Owens’ SS19 menswear show.

No word as yet what inspired the bold new look, although this isn’t the first time Cash has referenced the sartorial stylings of the original power couple. Last year the rapper unveiled a wearable NFT entitled “Virginity Leaf” inspired by Adam and Eve’s fig leaf. While no fig leaves were on hand (so to speak) on this occasion, Cash did carry around a large bouquet of pink and yellow flowers, the petals of which fell attractively around his feet as he moved, which blocked a large portion of his body. 

The look itself recalls a time mid-lockdown, when hair trends veered towards the long and unruly. “Kajillionaire hair”, named for Miranda July’s off-kilter rom-com, had the look of someone who might have spent some time in a minor cult and was the result of no access to hairdressers and DIY fatigue. 

While Cash no doubtedly had people talking pre-show, nothing could take the attention away from Rick Owens for long. Suitably dramatic, his latest collection was shown amidst huge flaming balls being dropped from the air – representing, naturally, the sun crashing to the ground over and over again. Meanwhile, the clothes themselves were inspired by a trip to Egypt that Owens took earlier this year, the collection punctuated with hot fuchsia and bright, banana-yellow looks, as well as glittering iridescent ensembles. Read the full report here.

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