Pin It
About Face
About Face (Quibi)

This new show takes you behind the scenes at Glossier and Kylie Cosmetics

TextAlex Peters

The first look of Quibi’s ‘About Face’ is here, hosted by Rosie Huntington-Whiteley

A new series is promising to lift the veil on some of the most influential beauty brands of the moment. About Face will spotlight industry trail blazers including Glossier’s Emily Weiss, Kylie Jenner, Huda Kattan, and make-up artist Sir John, as they sit down for in-depth discussions with host, model Rosie Huntington-Whiteley.

“For so long, the beauty industry has been dominated by large conglomerates who controlled the manufacturing, distribution, and marketing of beauty brands,” Huntington-Whiteley told Refinery29. “What we’ve witnessed in the last five years is a complete disruption of that age-old business model, and for the most part, these disruptors are women.”

“I knew each of these founders had a story to tell that brought a unique perspective to what it means to be an entrepreneur today,” she added, saying she hopes the series can inspire and educate young aspiring beauty professionals.

About Face will broadcast on Quibi with the first episode premiering on August 10. In the first look at the series, we see Huntington-Whiteley travel to Dubai to meet Kattan, chat to Jenner about her debut lip kits which sold out in three seconds, and hear Ouai’s Jen Atkin discusses being told she wasn’t famous enough to launch a brand.

Watch the trailer below.

Read Next
Botox injection
The young people illegally injecting themselves with Botox Beauty Feature
cyndia Harvey thom
Cyndia Harvey’s new brand T.H.O.M is bringing luxury to texture-rich hair Beauty Feature
Why I turned to traditional Chinese medicine to heal my psoriasis Tried and Tested
Gucci Thomas de Kluyver
Thank god for Gucci and its trowelled-on Cosmogonie make-up Beauty news
The Black-owned beauty brand mixing Scandi minimalism and African tradition Beauty Feature
Kiko colourful brows
Curl up and dye: the idiot’s guide to dyeing your own eyebrows Beauty School
Here x Haeckels x Tetsuo Lin
Fragrances made from extinct flowers may soon be a reality Beauty Feature
hair cut
What’s behind the sudden rise in hair growth products? Beauty Feature
Screenshot 2022-05-11 at 11.27.40
What’s in an accent? How class hierarchy enacts its power through voice Beauty Feature
Fitch Lunar BTS
Hairstylist Fitch Lunar’s creations are sexily imperfect Spotlight
Screenshot 2022-05-03 at 10.47.54(1)
‘Not ugly, just poor’: how the beauty industry is widening the class divide Beauty Feature
May 2022 horoscope: expect immense change this Eclipse season Horoscopes
The latest nail trend proves that everyone wants to be a 90s child Trending Beauty
DB 03
Supercuts: a tribute to subcultural hair styles through the ages Photo story
This Ukraine fundraising event has all of your favourite beauty creatives Beauty news
Seth Rogen
Everyone loves Seth Rogen’s gloopy acrylic manicure Beauty news