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pantone classic blue 2020 trend shade
@rokuroppongi via @ravvebeauty

8 beauty products to match Pantone’s colour of the year – Classic Blue


TextMegan Lily Large

2020 ushers in a new signature shade, so we’ve found the must-have items to match you with the trend

Colour trendsetter Pantone has announced Classic Blue as its 2020 colour of the year, describing it as “a timeless and enduring blue hue elegant in its simplicity. Suggestive of the sky at dusk, the reassuring qualities of Classic Blue offer the promise of protection.” 

Through trend analysis, the number one colour company decides which tone will take the top spot. Last years colour, coral, popped up everywhere in the beauty world, from blushes to lipsticks. Could blue mascara make a comeback next year? Only time will tell… 

In celebration of next year’s signature colour, we rounded up all the best beauty buys to stop you feeling blue, but have you looking it.

HUDA BEAUTY – OBSESSIONS EYESHADOW PALETTE IN SAPPHIRE

Made with grey and dark brown eyes in mind, Huda Beauty’s Obsessions eyeshadow palette in Sapphire comes in a uniquely creamy, blendable formula that prides itself on not creasing. The palette features seven different types of blues, as well as a neon yellow and metallic silver. 

LIPSTICK QUEEN – HELLO SAILOR LIPSTICK

Colour-changing lipstick goes way back to £1 green-to-pink lip balm. This time, it takes a luxury form in Lipstick Queen’s blue to plum lipstick, Hello Sailor. Infused with vitamin E, it can be worn alone or layered for both day and night looks. 

BLEACH LONDON – WASHED UP MERMAID HAIR DYE

Bleach London has been long known for its cool, affordable home dyes. Selling just about every colour under the rainbow, its Washed Up Mermaid shade is perfect for anybody wanting to live their Pantone fantasy next year.

HERBIVORE BOTANICALS – BLUE TANSY RESURFACING CLARITY MASK

In skincare, Herbivore Botanicals uses non-toxic and safe ingredients to bring out the best in your skin. Its Resurfacing Clarity Mask hydrates and revitalises skin to leave it feeling silky and new while keeping with the trendy blue. 

MAC – RETRO MATTE LIQUID LIPCOLOUR METALLICS MOON LANDING

MAC’s matte liquid lipcolour is infamous for its long-lasting formula and high pigments that make them perfect for a pop of colour all night long. Only for the bold, its Moon Landing colour in a shimmery blue is sure to stand out. 

URBAN DECAY – 24/7 GLIDE ON ROXY PENCIL

If you’re looking for a pencil liner that will last all day and hydrate at the same time, look no further than Urban Decay’s Glide On Pencil. Versatile and easy to use, Roxy provides a perfect electric blue colour. 

YVES SAINT LAURENT – LA LAQUE COUTURE, 18 BLEU MAJORELLE

YSL’s nail polish in the French ‘majorelle blue’ is perfect for the Classic Blue look. The formula contains a pearl-effect with an added shimmer to leave you with holgraphic, stand-out nails that last.  

BENEFIT – THEY’RE REAL! BEYOND BLUE MASCARA

Saving the best – and most controversial – for last. For the brave among you, try your hand at bringing black blue mascara. This Benefit product, curls, volumises, and lifts without leaving clumps and adding a pop of blue. 

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