Pin It
GCDS SS20 Beauty II
Make-up Erin Parsons, hair Syd Hayes, photography Hatnim Lee

Tripped out super-sized pupils at GCDS SS20 were inspired by manga

TextAlex Peters

Make-up artist Erin Parsons reveals how to get the look

Erin Parsons has been responsible for some of our favourite fashion week beauty looks over the last few years. Collaborating with GCDS, the make-up artist was behind the viral triple-breasted models that walked the SS19 runway as well as the blooming models we saw last season who had flowers literally growing out of their faces and bodies. 

So, it was with anticipation that we awaited the beauty looks that Parsons and GCDS would present to us this season. And it was just what we have come to expect from the pair: left-field, trippy, and instantly memorable. Pupils were supersized, dilated to the extreme and cheeks were rosy, while hair was hyper-glossy and worn in high, bouncy ponytails courtesy of hairstylist Syd Hayes.  

“I was inspired by manga and anime characters,” says Parsons of the cartoon looks, “especially the 80s cartoon Lamu (also known as Urusei Yatsura).” To achieve the exaggerated look of anime eyes, Parsons used 17mm black contacts on the models, evoking a sense not only of the Japanese art form but of a drugged-out vacancy, perhaps brought about by the overload of visuals and references the collection was brimming with. 

Centred around the theme K-Hawaii (a portmanteau of Hawaii and Kawaii), the collection was melange of styles and allusions: Jurassic Park logos, Hello Kitty and Care Bears, cowboys, strippers, neon ravers, tropical surfers. Models wore bikinis, camouflage and python print items, and neon colour-block shell suits, as they strutted around a 45-foot pink T-Rex. 

At a time when so many designers are creating individual looks for each model, at GCDS all models, both male and female, sported the same look, which Parsons says was done to create a sense of unity. “By creating the same make-up look on everyone they became one tribe,” she says. To achieve the look, Parsons added a touch of Maybelline Tattoo Studio Gel Pencil in Deep Onyx to the centre top and bottom inner rims of the eyes to further lengthen the contact lens. NARS blush in Exhibit A was then swept softly onto the cheeks focusing the colour near the outer corner of the eye. On the lips, she used Clarins Pink Orchid lipstick, dabbed only in the centre. This was then topped with a clear lipgloss focusing on the top lip and only to the centre of the bottom lip.

 See our backstage photographs from the show below.

Read Next
dazed Schwarzkopf
The Head to Head event was an action-packed glimpse into the future of hair What Went Down
Vivienne Westwood AW19
Where’s the sustainable beauty at fashion week? Beauty Feature
LA Confidential
Why people are getting their nose jobs reversed Beauty Feature
ISAMAYA is opening a pop-up in London and you could be the first in Beauty news
Make-up artist Leo Chaparro’s bold beauty looks will captivate you Spotlight
Tommy cash Michele Lamy rick Owens
Tommy Cash just went full Lady Godiva at the Rick Owens show Beauty news
The radical history of the queer fat liberation movement Beauty Feature
Be gay, read books: Aesop’s free Queer Library is back Beauty news
Perfect workout
The rise of FHA: how workout culture is costing women their periods Beauty Feature
Collage Maker-21-Jun-2022-02.09-PM
Reviewing the best (and worst) curly hair shampoos and conditioners Tried and Tested
lydia deetz hair
Can we talk about Beetlejuice bangs? Beauty news
martine rose ss23 beauty
Granny punk at Martine Rose is the standout beauty look from LFW Men’s SS23 Backstage
Joey Choy make-up shoot
This beauty shoot puts a modern spin on traditional Geisha make-up Photo story
Tattooed sailors
Queer tattoos: the people wearing pride on their sleeves Beauty Feature
glossier kkw
KKW Beauty, Glossier and the beauty vibe shift Beauty Feature
Lucie Rox, WATER••COLOUR [2021]
Crystabel Riley is forging her own green path through the beauty industry Spotlight