Pin It
1975 PEOPLE
Photography Jordan Hughes

A behind-the-scenes look at the beauty of The 1975’s new ‘People’ video


TextAlex Peters

Get an exclusive sneak peek at the story behind the Marilyn Manson-inspired beauty looks

Last week, The 1975 dropped the new video for latest single “People.” Written the day the abortion bill was circulating in Alabama and with lyrics addressing the increasingly terrifying global climate crisis, “People” is unsurprisingly angry – both sonically and visually. 

For the song’s music video, we see the hypercharged band perform as we are bombarded by manic graphics in the background. This visual overload comes courtesy of Jon Emmony and Aaron Jablonski of Exit Simulation who masterminded the art and AR filters that we see. 

“Each AR filter makes reference to different aspects of surveillance systems,” says Dazed Beauty creative consultant Ben Ditto who directed the video alongside Matty Healy and Warren Fu. “One with glowing yellow data points, one that features scans of the other band members faces flickering in a ghostly way and one that moves the performerʼs eyes and mouth to different locations to evade recognition.” Each filter will be released on the band’s Instagram account so you can recreate the full looks yourself.

With his pale skin, red-stained lips and grungy long black hair in the video, frontman Matty Healy is a modern-day Marilyn Manson. Here the beauty team – Yusuke Morioka on hair, Anne Sophie Costa on make-up and Sylvie MacMillan on nails, with styling by Patricia Villirillo – talk us through their looks.

Patricia Villirillo – Stylist 

“The main inspiration for styling comes from military uniforms, Frankenstein, punk comic books, and Japanese anime.  We decided to have matching suits for “People” as a throwback reference to what we did for “Give Yourself A Try” last year. Everything is always evolving with Matty. Itʼs a special journey, he is open to explore and express change, which I think is important, and must be reflected in the styling.”

Anne Sophie Costa – Make-up artist 

“The key reference for make-up is surveillance and AR. The idea was to cover his face in a way of becoming unrecognisable. We used grey eyeshadow to add some depth to the eyes and added a sparkle so the make-up interacts with the lights. We wanted something quite toxic-looking, we chose a blue glossy lip as it makes a colder look with the white base.”

Yusuke Morioka – Hairstylist

“After I heard the song and concept I wanted to express something extreme and beyond with the hair. I designed the hairstyles which are a mixture of different vibes from metal, hardcore, punk, heavy rock. After I got references of Marilyn Manson. I started making the wig by hand. I stitched the hairs in one by one because the wig I didn’t want it to have volume and it had to match with Mattyʼs hairline. Then we added a wet texture to it to help make it look real and a bit toxic. It looked great moving during Mattyʼs performance.” 

Sylvie MacMillan – Nail artist 

“These manicures needed to be artificial looking but with the performersʼ personalities in mind. The toxic yellow used for the album artwork was brought to Georgeʼs hands, I love the clash in textures and vibrancy between this lurid colour and the wood of his drumsticks, toxic waste enveloping nature. Gunmetal tones were applied to Mattyʼs right hand which is the hand he holds his mic with the most, I wanted his manicure to connect him with his equipment, almost looks like a metallic rash which Iʼm really into.”

Read Next
Reebok x Très Rasché
Behind the extreme beauty looks of the Reebok x Très Rasché collab Beauty news
Kat Von D
Kat Von D has stepped away from her beauty brand Beauty news
kylie jenner lip filler cosmetic surgery trend
Yo-yo lip filler, a dangerous plastic surgery trend, is blowing up Beauty Feature
Ayanna Pressley
Congresswoman Ayanna Pressley opens up on having alopecia as a black woman Beauty news
Matt Bernstein aka Matt XIV beauty look
Matt Bernstein’s colourful, confrontational looks spotlight queer issues Makeup artist
Drag Race Queens _ Marta Klara _ 2
A brutally honest review of RuPaul’s Drag Race alumni’s make-up lines Tried and Tested
Kylie
Watch out BeautyCon – KylieCon might be coming our way Beauty news
Diana Ross
Sandy Linter on ageless glamour and transforming Diana Ross and Jackie O Icons
Jessica Simpson
Remember when Jessica Simpson launched an edible cosmetics line? Cult Vault
Josh Hight
Photographer Josh Hight celebrates goth & new wave with this extreme shoot Photo story
Miley Cyrus shag haircut
Why Miley Cyrus’s 70s shag haircut is a modern Instagram obsession Beauty Feature
Keash Festival Hair
African American women who use hair dye more at risk of cancer, study finds Beauty news
daisy collingridge squishy artist textile bjork
Squishy artist Daisy Collingridge wants to eradicate boring body ideals Beauty Feature
Thinx
Thinx period underwear may contain toxic chemicals Beauty news
nikkie tutorials transgender coming out video youtube
The beauty community celebrates NikkieTutorials as she comes out as trans Beauty news
Phantasm
WTF is cool sculpting and does it work? Tried and Tested