Pin It
tiktok viral challenge 00s britney spears

TikTok users are channelling the 00s with new viral makeover challenge


TextAlex Peters

Oops!... They’ve done it again

From the app that gave us “Old Town Road” comes a new viral challenge. That’s right, there’s a new TikTok meme in town, so put down your cowboy boots and pick up your lip gloss because this time we are turning back the clock.

Picture this: it’s 2000, you’ve just celebrated the new millenium and the fact that the Y2K bug didn’t actually bring about the end of the world. A 19-year-old Britney Spears has released her second album and your favourite couple Brad and Jen have just tied the knot in a lavish ceremony in Malibu. 

If you’re feeling nostalgic for those simpler times, then take yourself over to TikTok because it’s all being dredged up from the past, in a new viral challenge which sees users giving themselves 00s makeovers. Cue the return of frosty blue eyeshadow, butterfly clips, and brown lip liner. Not to mention, scrunchies, skinny brows, and a lot of hoop earrings. 

Soundtracked to Britney’s “Oops!... I Did It Again”, people are picking up their make-up bags and transforming themselves into their best 00s selves. See some of the best ones below. 

Read Next
DSCF6235_VS_R2
Doniella Davy’s make-up brand wants to inject some magic into your everyday Beauty Feature
SKP_BANNER
Join Dazed and Schwarzkopf for a day of hair tutorials, talks, and sessions Beauty news
Botox injection
The young people illegally injecting themselves with Botox Beauty Feature
cyndia Harvey thom
Cyndia Harvey’s new brand T.H.O.M is bringing luxury to texture-rich hair Beauty Feature
Psoriasis
Why I turned to traditional Chinese medicine to heal my psoriasis Tried and Tested
Gucci Thomas de Kluyver
Thank god for Gucci and its trowelled-on Cosmogonie make-up Beauty news
IMG_1895
The Black-owned beauty brand mixing Scandi minimalism and African tradition Beauty Feature
Kiko colourful brows
Curl up and dye: the idiot’s guide to dyeing your own eyebrows Beauty School
Here x Haeckels x Tetsuo Lin
Fragrances made from extinct flowers may soon be a reality Beauty Feature
hair cut
What’s behind the sudden rise in hair growth products? Beauty Feature
Screenshot 2022-05-11 at 11.27.40
What’s in an accent? How class hierarchy enacts its power through voice Beauty Feature
Fitch Lunar BTS
Hairstylist Fitch Lunar’s creations are sexily imperfect Spotlight
Screenshot 2022-05-03 at 10.47.54(1)
‘Not ugly, just poor’: how the beauty industry is widening the class divide Beauty Feature
1322804
May 2022 horoscope: expect immense change this Eclipse season Horoscopes
201525970_239273504251470_1235479440564576554_n
The latest nail trend proves that everyone wants to be a 90s child Trending Beauty
DB 03
Supercuts: a tribute to subcultural hair styles through the ages Photo story