Pin It
Kim Kardashian
courtesy of Instagram/@kimkardashian

So Kim Kardashian has launched a new red lipstick

TextAmanda Ng

Because, well, why not?

Besides announcing that baby number four is on the way, Kim Kardashian is also adding to her KKW Beauty cosmetic line with the birth of her Classic Red Crème Lipstick and Red Lip Liner. The duo is designed to be worn together, adding shape and dimension to the lips.

The beauty brand that is mainly famous for its smooth nude shades and sumptuous lip sets is expanding its collection because we still can’t get enough. Announcing the drop in an Instagram post, (which already has over 1.3 million likes), the new mum-to-be poses with her hair combed back, crimson nails, dreamy lashes and lips lacquered red in Classic Red - a colour that frankly screams fierce femininity.

Whether this is a playful statement to the world, following the flack Kim received for allowing 5-year-old daughter North to wear rouge lips, or just genuinely a product designed make her fans beauty dreams come true, people are surely going to love it.

The lipstick launches at the #KKWBEAUTY Pop-Up store on January 23 at South Coast Plaza or can be bought online at KKWBEAUTY.COM from January 25

Read Next
How I’m learning to live my best non-binary life Beauty Feature
Musician Amaarae has turned her personal expression into a political act Beauty Feature
TikTok boy perm
An expert reveals the dos and don’ts of TikTok’s ‘boy perm’ hair trend Beauty Feature
This period campaign is giving a voice to the trans people who menstruate Beauty news
fair and lovely colourism ad Unilever skin whitening
Beauty brands need to do more if they actually want to end colourism Beauty Feature
Patrick Starrr
Patrick Starrr launches inclusive beauty brand ONE/SIZE Beauty news
Jeffree Star
Jeffree Star dropped by Morphe after years of controversy Beauty news
Charlie Murray
Make-up artist Charlie Murray isn’t afraid of colouring outside the lines Makeup artist
Rina Sawayama
Lauren Michelle Pires’s heavenly nails are the manicures of your dreams Spotlight
Is kosher beauty the next make-up and skincare phenomenon? Beauty Feature
Erykah Badu
Erykah Badu releasing new fragrance ‘Morning Wood’ for the gays Beauty news
Abby Roberts
TikTok star Abby Roberts has a new weekly YouTube series coming Beauty news
Chaetophobia, Claire Moore, Benjamin Madgwick
Watch this film about the uncomfortable sensuality of hair Beauty news
tits444tats trans men tattoos
Tits 4 Tats is giving free tattoos to help trans men who want top surgery Beauty news
Jackie Aina
Jackie Aina cuts ties with beauty brand Morphe Beauty news
Brad Mondo
The beauty experts saving you from YouTube’s worst tutorials Beauty Feature