Pin It
MATT LAMBERT Sweat
MATT LAMBERT

Can we find a natural deodorant that really works?


TextAlex Peters

Deodorant is going through a chic, eco rebrand, thanks to a new wave of aluminium-free formulas with stylish packaging – but do they actually keep you dry and smelling fresh?

For the last few years, my deodorant “routine” has consisted of daily application of a neon green stick anti-perspirant that you get from Spanish supermarkets and which my dad buys in bulk (shout out Tulipan Negro). Clearly I am behind on the trend of chic natural and aluminium-free deodorants that is currently taking over the beauty industry. 

Before we go any further, let’s just state for the record – there is no conclusive evidence that aluminium, the ingredient in traditional antiperspirants which stops you from sweating, is harmful. There’s a lot of fear-mongering going on in the beauty industry at the moment around certain “non-natural” ingredients and chemicals, so it feels important to say explicitly: natural isn’t always better, chemicals aren’t all bad, and, despite the rumours, aluminum appears to be perfectly safe

The National Cancer Institute, National Institutes of Health, FDA, Alzheimer's Association, Cancer Research UK, and even the EU’s Scientific Committee on Consumer Safety (which has banned thousands of personal care ingredients) all confirm there is no conclusive evidence that antiperspirants cause cancer. “To date, there’s absolutely no evidence that breast cancer is caused by exposure to anything in antiperspirants or deodorants, full stop,” Dr Harold Burstein, a breast oncologist at the Dana-Farber Cancer Institute and professor of medicine at Harvard Medical School, told the New York Times last month.

Despite this, natural and aluminium-free deodorants have become increasingly popular and increasingly chic. While deodorant used to be a wholly unglamorous part of the personal care arsenal; like the oral care category, a new batch of brands have cropped up in the last few years in an effort to shift this image. With fragrance combinations that rival perfumes – think the likes of sandalwood, bergamot, and eucalyptus – and tasteful, minimalist packaging fit for the most elegant top shelves, these brands are reimagining the role deodorant plays in our routines.

So if you are thinking about making the switch to a natural or aluminium-free deodorant – for whatever reason – but don’t know where to start, we’re here to help. I tested out some of the most popular and beloved options and here are my verdicts.

THE METHOD

To test each deodorant, I applied them in the morning and then went about my day as usual. Since my days at the moment are fairly sedentary, I added an end of the day, light yoga session as an extra test to see how the deodorants held up. 

If yoga doesn’t seem that rigorous a test to you, let me say that I am someone who holds an almost Lebowitzian aversion to exercise. Like Fran (a person who once described herself as someone who “wishes that cigarettes came already lit”), the majority of my physical exertion involves going downstairs for the mail and meeting for drinks. That’s all to say a light yoga session is enough to get me sweating and if your workout is more rigorous, I’m afraid you will just have to shower afterwards. 

A while ago I made the decision to ditch the razor so my underarm hair is (neatly) present and accounted for. Factor that into your purchasing decision making process. Also keep in mind that everyone has different levels of sensitivity and sweats different amounts, so what might work for one person, may not work for another. 

Read Next
Botox in a bottle
Botox in a bottle: TikTok’s latest anti-aging beauty hack Beauty news
Botox
Botox and fillers are making people unrecognisable to phone Face ID Beauty news
Rihanna Fenty Beauty Perfume
SOS! A Rihanna-scented perfume is coming Beauty news
Megan Thee Stallion
Megan Thee Stallion drops an ultra-exclusive make-up kit with Revlon Beauty news
Dolly Parton Scent From Above Perfume
You can now smell just like Dolly Parton Beauty news
Lorde, Late Night with Seth Meyers
Lorde got so drunk day-drinking she needed an IV drip to recover Beauty news
TikTok nun shares beauty routines
God bless the nun who dropped her skincare routine on TikTok Beauty news
lil uzi vert diamond
Lil Uzi Vert brings back his $24 million diamond implant Beauty news
MCM x Dazed Beauty
Win a bottle of MCM’s first fragrance, inspired by travel and discovery News
mark zuckerberg
The best SPF 50 sunscreens to protect your face this summer Beauty Feature
TikTok
Masc? Femme? These gender fluid TikTokers are hot in all the ways Beauty news
1256526
MPs are calling for fillers to be prescription only Beauty news
MCM x Dazed Beauty
Travelling through the world of beauty with MCM’s new fragrance Beauty news
Gucci Beauty Rouge de Beauté Brillant lipstick
Gucci Beauty’s new range gives your lips the colour and care they deserve Product of the Week
Reverse cat eye TikTok trend
TikTok flips the classic cat eye in its latest viral make-up trend Beauty news
Willow Smith
Willow Smith gets a buzzcut on stage while performing ‘Whip My Hair’ Beauty news