Pin It
Photography Tyler Mitchellcourtesy of Comme des Garçons

See Tyler Mitchell’s sensuous campaign for Comme des Garçons scent Copper

TextAlex Peters

The campaign for new fragrance Copper celebrates the beauty of brown and black skin

Ever since Comme des Garçons first released fragrance in 1998 – anti-perfume Odeur 53 which smelt of everyone’s favourite scents burnt rubber, hot light bulbs, and nail polish –  the brand has continued to release genre-defying fragrances that marry weirdness with desirability. And now CDG has just dropped its latest Eau de parfum: Copper.

Housed in the brands signature pebble bottle designed by Rei Kawakubo, Copper is described as an “olfactive exploration of perceived differences and their harmonious alignment,” and contains the slightly more traditional notes of galbanum, peppercorns, Madagascan ginger, vanilla, and myrrh. 

To launch the fragrance, photographer Tyler Mitchell shot and directed a campaign that celebrates copper through the championing of black and brown skin tones. “I wanted to visually link the idea of copper — a material typically perceived to be cheaper than gold — to the idea of black and brown skin and richness as a way of elevating the two,” Mitchell wrote on Instagram. “This was my first time doing a campaign top to bottom. From the research and creative direction to directing the film, shooting photographs and logo placement and layout. I’m so honoured it could be with Comme Des Garçons.”

Read Next
Ali Krieger Ashlyn Harris
Footballers Ashlyn Harris & Ali Krieger have landed their first beauty deal Beauty news
10 unsigned photographers capture black hair around the world Rooted
A definitive guide to all the hairstyles worn by the babes of Nollywood Rooted
Winnie Awa Antidote Street
These entrepreneurs are snatching the black hair industry one wig at a time Rooted
hair lamination trend keratin diy
WTF is hair lamination – the new trend you can even try yourself at home Beauty Trends
This Timothée Chalamet transformation video is actual witchcraft Beauty news
Amber Pinkerton Rooted
Locals only: intimate portraits from Amber Pinkerton in Jamaica Rooted
solange van doorn model img new york braids
Model Solange van Doorn pens a personal love letter to her hair Rooted
Trisha, Prince and more: Jason’s Closet’s fave on-screen black hair moments Rooted
tallawah exhibition jamaica nadine ijewere jawara wauchope
Attend a talk with Nadine Ijewere & Jawara in conversation Beauty news
From box braids to edges: a glossary of black hair terms Rooted
Kyle Weeks seletion
Four Dazed contributors on what black hair looks and feels like to them Rooted
tracee ellis ross pattern black hair care brand
‘I put beer in my hair’ – Tracee Ellis Ross on going from hair woes to wins Rooted
Reebok x Très Rasché
Behind the extreme beauty looks of the Reebok x Très Rasché collab Beauty news
Kat Von D
Kat Von D has stepped away from her beauty brand Beauty news
kylie jenner lip filler cosmetic surgery trend
Yo-yo lip filler, a dangerous plastic surgery trend, is blowing up Beauty Feature