Pin It
Rosalia

Rosalia’s ‘Aute Cuture’: an ode to big nails, beauty gangs and strong women


TextAlex Peters

Nails by Juan heads up the nails for the singer’s latest music video

“In the business of beauty, things aren’t always pretty,” starts the trailer for Spanish pop sensation Rosalía’s latest single “Aute Cuture.” “This was especially true in the affairs of Aute Cuture, a mystic beauty gang. The gang once came over this town doing perfect fucking nails, said to contain uncanny magic.”

Now the full video, from directing duo Bradly and Pablo, is out and it certainly does not disappoint. Chronicling the adventures of Rosalia’s mystic beauty gang, “Aute Cuture” follows the latex-clad women as they open a nail salon in a dusty small town, spreading their otherworldly, baroque manicures to the townspeople. Rosalia then clashes with the Green Bros, two “nasty business associates” with toxic-green hair, and slashes one of their face’s with her perfect golden talons.

Truly a feast for the eyes, the nails in “Aute Cuture” run the gamut from Rosalia’s embellished-armour dagger-esque nails to the array of multi-coloured, bejewelled, accessorised acrylics her crew and the townspeople sport. These ornate, sculptural nails could be the work of no one else other than Dazed Beauty Community member Juan Alvear aka Nails by Juan. Juan’s long, spiralling nails question our traditional perceptions of what nail art can be, creating his own surreal and mystical answers. 

See the fantastical nails for yourself below.

Read Next
Miley Cyrus
Miley Cyrus and Petra Collins team up for Gucci’s new fragrance campaign Beauty news
Gorilla Glue Girl launches hair care line
Gorilla Glue Girl has launched a hairspray called ‘Forever Hold’ Beauty news
201583992_502068641136379_3080342446776609213_n
Glossier is officially reopening its stores and a new permanent London spot Beauty news
187213250_169956851724998_552785434553692963_n
Britney Spears revealed a never-before-seen tattoo on Instagram Beauty news
Yuvan Kumar, Indian Street Barbers (2021)
Yuvan Kumar’s ode to the originality of India’s street barbers Photo story
Beauty filter bug, TikTok
TikTokers claim the app added a ‘beauty filter’ without their permission Beauty news
201268341_2797171537168776_3242776356467048632_n
Post Malone spent £1.1 million on diamond fangs Beauty news
Zara beauty
An honest Zara make-up review: the good, the bad, and the confusing Tried and Tested
Screenshot 2021-06-14 at 12.09.11
Jada Pinkett Smith and Willow Smith steamed their vaginas live on camera Beauty news
Lovewitch_frame9
Is hypnosis the next big wellness trend? Beauty Feature
TikTok dry scooping
‘Dry scooping’ pre-workout powder can have life-threatening consequences Beauty news
Callaly Vulvas
Why we need to talk about vulvas, and debunk the ‘perfect vulva’ myth Beauty news
Plastic Free Beauty 2
6 easy product swaps for a plastic-free beauty routine Beauty Feature
John Allan POTW
Want sky-high hair with drama? Go old school with a volumising hair foam Product of the Week
Tyrone Marghuy
How a dreadlocked student sparked a movement for Black hair politics Beauty Feature
Harry Styles
You can now go to a Harry Styles-themed spa day Beauty news