Back in 2023, Dazed wrote about a wave of sickly sweet, dessert-inspired beauty products. Three years on, the sugar rush shows no signs of slowing down – and this summer it's ice cream that's dominating beauty moodboards. 

From Abel's vanilla fragrance Double Scoop to LOEWE celebrating its new Pistachio Candle with a London ice cream bar takeover, and La Bonne Brosse's Salty Gelato hairbrush collection, brands are finding fresh ways to draw from the dessert. 

Meanwhile, beauty brand Oribe is looking to the gym rather than the freezer for inspiration. Its new Hair Alchemy Bond Building Elixir campaign features female bodybuilders and uses strength training to explore rebuilding, in a concept that mirrors their product’s strengthening benefits.

Jouissance is also looking beyond traditional fragrance inspiration for its latest scent. The literature-inspired fragrance brand has teamed up with East London lesbian bar and café La Camionera for a limited-edition fragrance which pays homage to the bar’s dim red glow and smoky incense haze.

Read on for the other beauty drops this July.

ACNE STUDIOS’ FRÉDÉRIC MALLE BATH & BODY COLLECTION

Acne Studios is taking its signature scent beyond fragrance with a new bath and body line created with Éditions de Parfums Frédéric Malle. A continuation of their 2024 collaboration, the range includes a delicately scented Body Wash and nourishing Shea Butter Body Milk. We’re obsessed with anything Acne, so consider this another thing to add to the wishlist.

Buy it here.

BEAUTY OF JOSEON BODY SPF RANGE

Beauty of Joseon is finally giving the rest of your body the same treatment as your face with its first-ever body SPF range. The launch includes two formulas: an ultra-light SPF 50+ and a nourishing mineral SPF 30, both powered by the brand's signature Fermented Brown Rice™.

Buy it here.

SANTA MARIA NOVELLA’S NECTARIUM EAU DE COLOGNE

Santa Maria Novella is bottling the sweeter side of nature with Nectarium, its latest Eau de Cologne. Inspired by the nectar-producing heart of a flower, it layers citrus, lavender, honey accord and tobacco leaf into what might just be your new summer staple.

Buy it here.

ORIBE HAIR ALCHEMY BOND BUILDING ELIXIR

Oribe is taking strength training to the shower with its new Hair Alchemy Bond Building Elixir. The brand’s first strengthening product is post-shower leave-in treatment designed to help repair and reinforce damaged strands.

Buy it here.

LA BONNE BROSSE X ROSEANNA SALTY GELATO COLLECTION

Who knew a hairbrush could look so fun? La Bonne Brosse is teaming up with Roseanna for the Salty Gelato collection, which comes in three colourways inspired by Shibori, the Japanese hand-dyeing technique

Buy it here.

DAVINES SU/ SUMMER HAIRCARE RANGE

Davines has us covered for summer hair with the return of its iconic SU/ range. Alongside favourites like the Su Milk and Hair & Body Shampoo, the collection welcomes two new additions: a nourishing Hair & Body Oil and Aftersun, the perfect remedy for the sticky summer weather we’ve been blessed – or cursed – with.

Buy it here.

LOEWE PISTACHIO CANDLE

LOEWE always nails its scents (see last month’s Tomato Leaves), and this month is no different as the brand drops its new Pistachio Candle –inspired by the creamy, nutty aroma of the Pistacia vera fruit.

Buy it here.

ABEL DOUBLE SCOOP EDP

Abel is making a case for ice cream season with Double Scoop, a toasted, milky vanilla fragrance that brings a grown-up twist to the nostalgic scent, blending rosemary, toasted black sesame, butterscotch and creamy vanilla. We’ll take two scoops.

Buy it here.

LUSH X MOOMIN BATH & BODY COLLECTION

As always Lush is keeping things cute with its latest Moomin collaboration, bringing the beloved Finnish characters into a collection of bath and body products.

Buy it here.

JOUISSANCE X LA CAMIONERA

Jouissance is teaming up with East London lesbian bar and café La Camionera for a limited-edition fragrance celebrating queer community, literature and desire - the big three. The scent is inspired by the bar’s dim red glow, smoky incense haze and late-night energy.

Buy it here.

UMĀ TOUCH BY SONIA ROSE

Sonia Rose’s Umā Touch is bringing a new kind of beauty ritual to London, combining lymphatic drainage, buccal massage and sound healing for a full-body reset. Choose from her signature TranquilFlow treatment, now with LED therapy and a healing sound bowl session, or the new Space treatment, blending breathwork, Reiki and sound healing. Dazed’s Beauty Director Alex Peters is a fan.

Find out more here.

JIL SANDER OLFACTORY SERIES 1

Launched in July 2026, Jil Sander’s Olfactory Series 1: Chapter II expands the house’s fragrance collection with six unisex scents: Lily, Mahogany, Salt, Sesame, Shiso and Vanille. Each one pairs natural ingredients with modern extraction techniques, and the result is irresistible (the sesame and vanilla will have you smelling particularly delicious).

Find out more here