As is generally the case with Franco’s recent creative output, what exactly it’s all about is slightly obtuse to the observer. Franco told V Magazine: “I wanted to interview Lana for a book and she said, "Just write around me, it’s better if it’s not my own words. It’s almost better if you don't get me exactly, but try.’"
We hope the book goes back in time and Del Rey tells us a bit more about her trailer-park roots ,or her life as Lizzie Grant before she became a pop "it girl", the 21st century version ode to a forgotten era of Hollywood glamour. In many ways Del Rey is the perfect muse for a photography book – creative, elegant and smokes all the time.
Franco is no stranger to dipping his toes into the pool of new creative mediums, be it poetry, painting or reworking Kanye West videos with Seth Rogen.
Flip-side: Real and Imaginary Conversations with Lana Del Rey is due out on March 15, 2016 and is avaliable through Random House books.