North Korean Propaganda

As a liberal Western consumer, it's become a habit to moan about being bombarded every day by posters for handcreams that don't really work and new flavours of sugary drinks that taste ever so slightly different from their predecessors. But is it so bad? For the citizens of North Korea, the daily journey to work can often be punctuated with a similar amount of visual persuasion. But rather than seeing a semi-naked Elle Macpherson or that speccy goon from the Halifax commercial, much of their ambient eye-candy is expressly aimed at exploring several variations on the theme of America being crushed to a pulp at the hands of North Korea's swarthy might.

The striking works of propaganda art that appear on Pyong-Yang billboards operate in the same subliminal headspace as Western advertising: just subsitute Kim Jong Il's Communist Dream for Honda's Power of Dreams. But therein lies the key difference between the plight of the outraged Islington liberal and the repressed worker/intellectual in North Korea's capital: while we can choose a Skoda instead, the people of North Korea have to lump it.

Stylistically, these posters poise somewhere between the classic Russian and Chinese propaganda posters and Marvel comics. The tone is fanatical, fantastical, pornographicaly violent. But one thing's for sure: America gets it, hard, up the ass, each and every time.