“You should never go to them, let them come to you,” say Hot and Cool magazine founders Alice Goddard and Theo Sion of the publication’s radical philosophy regarding readership. “We wanted to make something that people have to go out and look for, rather than something that shouts at you from every social media platform.” Despite its ethos, the biannual has became the most talked-about new fashion/art hybrid of the moment. Recent highlights – Jamie Hawkesworth’s “Boarding Schools” cover story and Harley Weir’s Balthus-inspired shoot – exemplify its alluring aesthetic.
What can we expect from the next issue?
Alice Goddard: Malk, Smarch and Sorny.
What’s been your favourite feature or shoot from Hot and Cool’s archives?
Alice Goddard: Lay-about-the-house-and-do-absolutely-nothing (from issue six), because it reminds us of Anais’ house and Sue’s vegetable lasagna.
How would you define what Hot and Cool stands for?
Alice Goddard: Party hardy equals tardy.
How would you sum up what you do in a sentence?
Alice Goddard: Start with a capital letter, end with a full stop.
What’s your favourite song and movie of 2014?
What’s the most exciting thing about the music/film/fashion industry today?
Alice Goddard: Shia LaBeouf’s t-shirt collection.
What new skill did you learn this year?
Alice Goddard: Wallpaper scraping.
Who’s an unsung cultural hero that you discovered this year?
Alice Goddard: Powdered Toast Man.
What’s the most surprising thing we’d find out if we looked at your phone?
Alice Goddard: That there’s a chain of pizza restaurants in Milan called “Da Willy”.
Who should have been at number one on the Dazed 100?
Alice Goddard: Shia LaBeouf.
Lead image Hot and Cool issue 8. Featuring Ella Kruglyanskaya, Mungo Thomson, Colin Dodgson, Harley Weir, Theo Sion, Alice Goddard and Ariella Wolens
Upvote your favourites to decide the Readers' 100