The digital creators and UNO faves present an app for exploring the cultural un-significance of the USA today: feat. Britney, Tupac and bikini girls with machine guns
As part of our new summer US project States of Independence we've invited our favourite 30 American curators, magazines, creatives and institutions to takeover Dazed for a day.
Uno – the convention-blasting, genre-straddling, Brooklyn-based electronic dance music label – are taking over Dazed for the day. They welcome us to their world with a curated selection of their favourite artists of the moment, including exclusive treats from Mykki Blanco, Gobby and Ian Isiah.
4REAL, based in NYC, is a creative agency and UNO NYC favourite co-founded by artist Analisa Teachworth and musician Slava. They've responded to the States project with a new app – an online space in the form of an All-American YouTube vortex. The app takes the viewer through a distorted vision of the States: that means American Beauty rose petals, Brit-brit's familiar warblings and good old-fashioned demolitions.
"This 4REAL space is a vague comment on the cultural un-significance of the now, and the new ways of "belonging" as Americans – via sites such as personal YouTube channels. The use of the flag is a veil in the midst of pop-ups and spam; amalgamated into randomness, popularity, and the banality of our high-velocity contemporary culture. We explore these accelerated digital spatial attributes, like flatness, shallowness and variation in personal perspective. Inserting the pre-existing/re-used, so that it emerges as innovation, is a means of materializing an interface into its own dynamic entity."
Instructions: Click through >>>>> Jiggle your cursor over the Stars 'n' Stripes >>>>> Relax.