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We’re hiring! @DazedFashion Instagram Editor

Dazed Media is looking for a fashion obsessive to run our dedicated Instagram

About the role: Dazed Fashion Instagram Editor

Reporting to: Head of Social, Head of Fashion

About Us:

Dazed Media is the world’s leading independent fashion and culture media brand.

Twenty-five years ago, Jefferson Hack and Rankin Waddell set up a magazine that would become a movement: Dazed & Confused. The title became a lightning rod for cultural provocation – radically reframing international style culture. Today, we are an agenda-setting publishing powerhouse and the most efficient way to reach the world’s most influential audiences.

Dazed Media powers an ever-evolving network of premium digital channels and iconic print titles including Dazed, AnOther, Another Man, Hunger and Nowness.

Role Summary

Are you deeply, unashamedly addicted to Instagram? Are you obsessed with fashion? Do you want to work at Dazed? We’re looking for a @dazedfashion Instagram editor to create clever, cutting-edge fashion #content (and maybe the occasional dank meme) for our audience of over 570k. Although knowing your way around Photoshop and Premiere Pro is a plus, you don’t need a degree or any past professional experience beyond running your own (ideally successful, fashion-related) Instagram account.

Here are the main things we’re looking for: great taste; a visual eye; a strong knowledge of current fashion trends, designers, and personalities; an abundance of creative ideas; a genuine passion for the powers of Instagram; the ability to write a decent and spellchecked caption; excellent people skills; and a lot of initiative.

In this job, you’ll be reporting to the Head of Social and Head of Fashion, and be responsible for publishing across the grid, story, live and IGTV, as well as interacting with our followers. The idea of growing our audience should be a challenge you approach with energy and enthusiasm. We have big plans for @dazedfashion, and we want to work with you to get there.

In your cover letter, please list three of what you consider to be the most essential, viral fashion moments of the last year, with a brief sentence about why you’ve chosen them, and tell us, in no uncertain terms, why you’re literally the perfect person for this job. Please be sure to include a link to the Instagram page you have created or managed, even if it is your own. Unfortunately, we will not be able to consider any applicants outside of the UK, even if you are very special, so please don’t apply.  

Now for the serious bit:

Duties, responsibilities & deliverables

  • Own and manage all Instagram publishing on Dazed Fashion
  • Develop Instagram specific strategies to maximise audience growth and engagement against KPIs set from Head of Digital
  • Deliver on daily, weekly and monthly targets with a key understanding of social metrics
  • Forward plan to ensure daily delivery against the cultural calendar, editorial campaigns
    and international fashion weeks
  • Work closely with Head of Fashion to develop social-first formats
  • On-location Instagram reporting for fashion events and fashion weeks
  • Remain informed of any technological developments on Instagram and consider within the framework of new ways to communicate stories on the platform
  • Report on your platform’s performance, competitor performance and upcoming strategies at weekly team meetings to Head of Social and Head of Fashion
  • Create basic social assets and liaise with the Junior Digital Media Designer on other required assets
  • Monitor and respond to analytics in real time, feeding back information to the relevant editor
  • Track competitors and be aware of market changes
  • Develop and maintain brand relationships alongside Head of Fashion
  • Understand the fast-paced nature of social media and be prepared to adapt to this. Ie be prepared to work out of hours and schedule posts over the weekend during peak times e.g Fashion Week

These duties and responsibilities are indicative and not exhaustive but serve to give a realistic overview of the role and requirements.

How to apply:

Email your CV and 1 page cover letter in PDF format, together with your salary expectations and any notice period you have in your current role to with Dazed Fashion Instagram Editor in the subject heading


* This is a role based in our London office with an initial freelance contract.

** You must have the required visa to live and work in the U.K

*** No Agencies please.