Ermanno Scervino A/W11

Influenced by 70s glam rock, the Italian designers kept colours to a minimum with beige, greys and camel

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The 1970s glam rock era was the key theme behind the winter collection of Ermanno Scervino. Emphasizing a long, lean silhouette, the Italian designer focused on the basics of a working woman’s wardrobe such as maxi coats and pleat-front trousers – majority of which was kept in the shades of camel, grey and beige. There was a whiff of the 1960s in the A-line coats and polo neck tunics, while the play with proportions – something that’s key to the aesthetic of Scervino – gained its momentum in long winter coats layered over city shorts and pussy-bow blouses. Small accents in orange and yellow brought the show to a vivacious finale.

Dazed Digital: What is it about the 1970s that inspired you so much?
Ermanno Scervino: When I designed the collection, I was looking at the 1970s and the era of glam rock. I love its long, clean silhouette. Still, I wanted to translate it into something more futuristic. I also loved Carnaby Street in the 70s and a lot of my inspiration comes from that.

DD: What do you think are the key items in this collection?
Ermanno Scervino: The maxi coats! You can literally wear them with anything.

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