Prada presents their new Made To Order “Lettering” service exclusively on prada.com and in twelve of their key Prada stores across the world. With 26 possibilities of differing styles, Prada's iconic items from the travel collection can now be adorned with your chosen initials. Backpacks, trolleys and shopping bags in saffiano leather or camouflage print can be customised with the attachment of multicoloured initials. Each letter has been matched with a colour and a graphic motif, also in saffiano leather.
The service will be available from January 15th at Prada.com and at select boutiques in Milan, Rome, Paris, London, Monaco, New York, Tokyo, Nagoya, Hong Kong, Beijing and Hong Kong.