After four years supporting Teenage Cancer Trust through musical pursuits, Trekstock makes its first foray into the world of fashion through their 'Trekstock Loves' project launched during London Fashion Week for S/S 10 at a party at Bungalow 8. Sold exclusively through Browns Focus, the collection will be available from February 2010 with all proceeds going to the charity.
The 'Trekstock Loves' Spring / Summer 2010 collection is a collaborative effort between an impressive roster of designers that include Henry Holland, Ksubi, PPQ, James Long, LPBG, Maria Francesca Pepe, Richard Nicoll.
The campaign was created by Jaime Perlman, Matt Irwin, Fran Burns and features Anna Brewster and Ash Stymest, whilst the "Trekstock Loves" launch party saw DJ sets from Dan from Ksubi, Amy Molyneaux and Percy Parker from PPQ, Friendly Fires, Ronnie Joice and live sets from The Mannequins and Vices. Guests such as Richard Nicoll, Johnny Borell from Razorlight, Julia Restoin-Roitfeld, Felder and Felder, Rhys Ifans, Marcus Lupfer and Jacquetta Wheeler turned up to the party to be photographed in their Trekstock badges.
Photography Matt Irwin Styling Fran Burns Art Direction Jaime Perlman Models Ash and Anna