As it's the 25 anniversary of London Fashion Week, luxe boutique Matches are launching a very special project, 'Matches 4 LFW' this September 2009. Creating a unique Matches ‘pop-up shop’ with feted designer Gary Card right in the heart of LFW, this will be a unique showcasing and retailing space with limited edition products as specially created for Matches by a selection of London’s most adored designers including Charles Anastase, Preen, Louise Goldin, Erdem, Hannah Marshall, Nathan Jenden and Issa. This collection of products include a huge canvas shopper and a scoop neck t-shirt and an abundance of badges and vinyl stickers of all shapes and sizes.

All tees and bags are available online at matchesfashion.com from today and at the pop-up shop at Somerset House. Proceeds from sales will be donated to the BFC Princess of Wales Charitable Trust.