Proenza Schouler Womenswear S/S10

From home to holiday, the Proenza Schouler boys give into the deep blue sea for their latest collection.

Fashion Show
Image

A younger and fresher girl returns to both Lazaro Hernandez and Jack McCullough's heads and for next summer they took pursuits like surfing and skating and injected all of that into a collection that makes reference without being too literal. "It was a holiday in my head. We had ideas of a million different things in our head and we just stayed in our studio bouncing ideas off each other." This mental journey surfed through wetsuit-like tops in fluro green, plastic fringing on short flippy skirts, tie dye prints made luxurious and dresses with the appearance of a tracksuit jacket wrapped around the waist. The colours and textures were specifically chosen to evoke the "watery vibe" they were going for. "Youthfulness and street-type nonchalence." is what Hernandez and McCullough wanted to convey with the collection and there's no doubt about that being achieved.

See all our latest features, interviews, and show reports from SS15, as it happens

More Fashion Week