Vetements SS18Photography Demna Gvasalia

How to pretend you know WTF is happening in menswear right now

From Virgil to Vetements, and Raf to Jacquemus – this is your SS19 cheat sheet

Fashion month is upon us once again and, as always, a host of designers are either entering or leaving the schedule, changing cities, or continuing their seemingly never-ending game of musical chairs: as always, there’s A LOT going on. We know it can be hard to keep up-to-date with what’s happening, so with that in mind we’ve come up with a useful (and as close to exhaustive as we can get) list of everything you need to know in fashion right now. You can thank us later. 

MOSCHINO IS SHOWING IN LA AGAIN

Once again the Italian brand will show it’s men’s SS19 collection and women’s Cruise 2019 collection together in Los Angeles – the third time Jeremy Scott has opted to show in the Californian city. For Cruise 2017, this came in the form of a 60s-inspired floral explosion, and for 2018 an ode to Vegas icons like Cher. This year promises to bring the Moschino Circus to town – all will be revealed on June 8. 

KIM JONES IS MAKING HIS DEBUT AT DIOR HOMME

Part of the ongoing switch-around that's currently happening in fashion was the announcement that Kim Jones would be succeeding Kris Van Assche as artistic director at Dior Homme. Set to make his debut on June 23, during Paris Fashion Week, it’s obviously going to be big. His final collection for Louis Vuitton featured the designer walking arm-in-arm with Naomi Campbell and Kate Moss – how could he top that? You’ll just have to wait and find out. 

VIRGIL ABLOH WILL PRESENT HIS FIRST LOUIS VUITTON COLLECTION

Another first. After much speculation, the Off-White designer was announced as the new artistic director of Louis Vuitton menswear in March. He replaces Kim Jones – who previously held the role for seven years – and will showcase his debut collection for the Parisian house on June 21. Abloh’s output is about narrowing the gap between high fashion and street culture, which is not too far from what Jones did during his tenure. Whatever happens, it’s definitely a moment you won’t want to miss. 

CRAIG GREEN IS LEAVING LONDON

But just for a season. A regular on the London fashion circuit since 2013, Craig Green will not show at this year’s LFWM. Why? The designer is one of the guests presenting at the 94th edition of Pitti Uomo. Green will present his SS19 collection at the biannual menswear tradeshow in Florence on June 14, where we will hopefully see him continue the codes that he has become so well known for: and maybe even move a few people to tears. 

GOSHA RUBCHINSKIY IS NOT SHOWING : (

Two months ago, the Russian designer broke the news on Instagram that Gosha Ruchinskiy the label was no more: this was the end of the brand as we knew it. With the AW18 show Rubchinskiy’s last (for now) we won’t be seeing him on the schedule this time around. Wipe your tears though because the designer is already back with a new adidas Football collab, based on the World Cup (happening in Russia), which is set for release at the start of the tournament on June 14. And who knows, he could surprise us all with something different during the shows. 

JACQUEMUS MAKES ITS MENSWEAR DEBUT 

Fans of Simon Porte Jacquemus’s womenswear were delighted to hear that the designer is finally venturing into menswear. Announced at the end of his AW18 show, via a sweater that read ‘New Job L’Homme Jacquemus’, the show is set to take place on June 25, in the South of France (of course). So far, Jacquemus only teased the upcoming collection with a preview image of French rugby player Yoann Maestri wearing white boxers in the sunshine by the sea. If there’s more of that to come, we are definitely onboard with Jacquemus’s new venture. 

VETEMENTS IS LEAVING THE SCHEDULE... AGAIN

The label’s founder Demna Gvasalia knows how to keep things fresh and stay ahead of the game. After returning to the menswear schedule for AW18, the designer decided to move back to the Couture schedule – presenting the SS19 collection on July 1. With the label’s many moves around the fashion calendar – remember when they cancelled shows completely? – it’s impossible to predict what could happen next. Don’t worry, we’ve got you covered. 

RAF SIMONS IS COMING BACK TO PARIS

After taking over at Calvin KleinRaf Simons presented three collections for his eponymous label in New York rather than Paris. Simons has now decided to move back to the label’s origins with a show set to take place on June 20. Will CK be moving there next season too? Unlikely, but we’re glad to see Simons’ own label back on the schedule. 

ALYX WILL HOLD ITS FIRST MENSWEAR SHOW

New-York based label Alyx, designed by Matthew Williams, has lots of changes this season. The brand is making the move to Paris to present its first menswear show on June 24 (which is actually its first runway show ever). Williams recently announced the label would be now known as ‘101 ALYX 9SM’ – referencing his birth date and the label’s founding studio in NYC. The name Alyx originally came from his daughter, but this is another way for the brand to be more personal for him. 

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