Revisit the iconic streetwear brand's most notorious partners in crime
With its origins in 90s New York skate culture, Supreme’s classic box logo tee has been worn in guerrilla campaigns by every cult icon from Chloë Sevigny to Lou Reed, who rocked it with folded arms and a pair of shades. Adding a new name to that list, the brand recently announced singer and countercultural icon Neil Young as the face of their SS15 campaign – expect the 69-year-old musician to stay young in varsity jackets and baseball jerseys reworked in camouflage, Japanese prints and graphics. To celebrate the online release of the SS15 collection, we take a look back at some of Supreme’s most memorable collaborations.
Largely known for his portrayals of youth culture, Larry Clark continued his notorious themes of sex, drugs and skating throughout his Supreme collaboration. In 2005 he shot an X-rated calendar featuring a series of bare breasted women with nothing but a skateboard to cover their modesty. The American film director also created a ‘Teenage Lust’ T-shirt featuring a naked couple making out, as well as shooting the brands AW10 lookbook. Clark said, “I made a deal with them where I would get half of the skateboards, which I gave out to kids in South Central.”
Diane, David Lynch knows how to design a damn fine T-shirt. The director behind Twin Peaks, Lost Highway, Mulholland Drive and more created a capsule collection of tees for Supreme back in 2011, using a still from his warped classic Blue Velvet. If you didn’t fancy wearing a sultry Isabella Rossellini design, there was also a print of an original lithograph drawing by the polymath director.
Drawing on the subcultures of his home country to create a “new Russia”, designer Gosha Rubchinskiy partnered with the brand last year. After shooting a Supreme editorial for Japanese magazine Grind, the Russian designer presented a video look book reminiscent of 90s NY skate culture. Influenced by Russia’s own 80s punk scene, Rubchinskiy opted to shoot the film in Moscow, offering a take on the themes of youth and rebellion.
COMME DES GARÇONS
Demonstrating their high fashion potential, Supreme have released a number of joint capsule collections over the years with Comme des Garçons SHIRT. The lineup has featured bomber jackets, caps and shirts adorned with the brand's trademark polka dots and fine stripes. Last year the duo extended this alliance to include skateboarding heritage brand Vans, updating their silhouettes and dressing them in premium prints.
Who better than an icon to model an iconic T-shirt? In 2012, Supreme appointed Kate Moss as the face of their latest collection. Shot by American photographer Terry Richardson, who has been working with Moss since 1997, the image became a viral hit, reproduced on Camden Market tees ever since (#meta).