Alexander McQueen unveils its gothic AW14 campaign

Steven Klein shoots Edie Campbell as a royal queen who's gone over to the dark side

Fashion News
Edie Campbell for Alexander McQueen AW14
Edie Campbell for Alexander McQueen AW14 Photography by Steven Klein

Alexander McQueen have joined forces with photographer Steven Klein once again for their medieval-themed AW14 advertising campaign, which launches today. Capturing the essence of the AW14 runway show, the Game of Thrones-meets-Sleepy Hollow campaign stars British model Edie Campbell as a gothic queen, who appears sprawled across a horse and throwing some serious shade from her throne. Klein shot the brand’s similarly moody SS14 campaign, and accompanying short film, earlier this year, which saw a yellow-haired Kate Moss and her mini-me voodoo doll stalking through a dungeon-like setting, decked out in gold cuffs and bondage-style clothing.

See AW14 below:

Spread the love and vote for Dazed to win a Lovie award for...
Best Writing - Editorial,
Internet Video: Animation,
Internet Video: Music & Entertainment

More Fashion