Many of the most esteemed fashion journalists started through blogging – just look at Susie Bubble, our former Online Editor and prolific fashion reporter. It's a digital age no-brainer that blogging has brought a wealth of new and opinioniated voices to the fashion world, increasing the immediacy of the industry's reach.
Last season over 2,000 bloggers signed up to be a part of the British Fashion Council's blogger accreditation and applications are always on the rise. With exclusive access to designer showrooms and first dibs on the show schedules, it's not hard to see why. The BFC are offering a unique insight into one of the most highly anticipated moments in the year's fashion calendar, but applications close next week so read up and get registering.