Launching tonight at Boxpark, Shoreditch, We Like Shopping is switching up the way you shop little-known labels. Scoping out hard-to-find boutiques in London, starting with the East End, WLS matches up a little black book of the best fashion and design stores with mapping technology into one neat app. Scouting for that one-of-a-kind piece got a whole lot simpler - scroll products, compile shopping lists and see exactly where to find them from your iPhone. Matching the know-how of online shopping with the authentic experience of boutique visits, the makers hope to give a leg-up to independent stores and pull shoppers away from the high street.
Over 30 cult destinations feature, including Start, YMC, Goodhood, Lik + Neon and The Child of Jago – swing by tonight to see a curation of select pieces and try the technology for yourself. To celebrate, Dazed fashion team here select their top finds – from co-operative art gallery and fashion showroom 39-39 on Dalston’s Kingland Road; mid-century specialists House of Vintage just off Brick Lane, Shoreditch; choice menswear specialist Number Six. Wandering the streets will no longer be necessary - click here to download now.
The pop-up shop runs from Friday 2nd August until Sunday 4th August, 11 am-7 pm on Friday and Saturday, 12 pm-6 pm on Sunday at Unit 56, Boxpark.
Follow Rena Niamh Smith on Twitter here @renathinks