Andrew MacGregor x Theatre de La Mode Pop-Up Store
Published 2 months ago
Contemporary menswear brand Theatre de la Mode has...
- Text by Bruna Volpi
Contemporary menswear brand Theatre de la Mode has opened a pop-up store on Seven Dials to coincide with London Fashion Week, which will play host not only to the label's re-invigorated classics but also to a collaboration with artist Andrew MacGregor, in a fusion of fashion and paper sculpture. Inspired by the form, color, style and how it feels to wear three of the brand's best-selling jackets, MacGregor envisioned a series of articulated cardboard skeletons and painstakingly crafted forms, creating imposing paper monsters that will loom over T d l M's original designs for the duration of the pop-up, open from the 20th-25th of February at 71 Monmouth Street.