Dazed Digital | Le Cool's New London Guidebook
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Le Cool's New London Guidebook

A weird and wonderful tour of the capital from the publishers of the weekly email magazine.

Text by Jess Holland   |   Published 01 September 2008

Have you ever wished that there was a London guidebook that, instead of pointing the way to Nelson’s Column and Niketown, gave the inside scoop on where to catch a Mexican wrestling show, eat great Turkish takeaway, see underground bands play in DIY venues and buy hard-to-find comic books?
 
Le Cool, the people behind the best weekly London events mailout around, have done it, thank God, and they’ve wrapped the whole thing in an elegant, Bible-like purple cloth cover and stuffed it with arty photography and anarchic design.
 
In addition to Le Cool’s own team of in-the-know journos, scene insiders give their tips on the best places to go: the co-owner of Coffee, Kink and Cake recommends fetish shops, gallery owners are interviewed, esoteric sports are uncovered and personal stories told.
 
“We came here in a Transit,” the book’s introduction reads, “the rest of the band asleep on the flight cases in the back.
 
“We quit law school and came here to work in our uncle’s restaurant, saving a little money here, a little money there.
 
“”We came here to study because it’s London, not for the course or the college.
 
“We came for the boys. We came for that girl.
 
“We came here because we choose to be. This is our London.”

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