We can still expect a spectacle of a show in New York for Y-3 but for now, we can preview the menswear looks which were unveiled in Paris yesterday. Yohji Yamamoto and adidas have looked at the tension created between the ideas of tradition and future, pitting heritage values against futuristic expression. Classic silhouettes are doused in a wintry palette, using futuristic fabrics to reaffirm that traditiona/future tension.

In addition to the presentation of the menswear looks, Y-3 revealed its latest S/S 10 campaign, photographed by Alasdair McLellan and styled by Nicola Formichetti. It is a reconfigured team portrait emphasising the footballing nations that adidas supports and features Zinedine Zidane as 'captain', who of course turned up for a memorable finale at the S/S 10 show as well as a rare appearance of Yamamoto.