Adidas base camp have opened its doors to celebrate the launch of the Y-3 shop, which is located within the Flagship European store on the Champs Elysees and is home to the complete magnitude of Adidas off-shoots including Stella McCartney. Y-3’s 200 square metre chunk is deliberately minimal with an impervious monochrome finish and is on the first floor of the emporium.

The obligatory drinks party comfortably coincided with fashion week, drawing in an impressive array of Yohji Yamoto devotees. True to form Jeremy Scott, another adidas collaborator, made an appearance dressed in a suitable photo opportunity ensemble  – an attention grabbing leopard print tracksuit and the highly anticipated gold winged Adidas originals, both from his own collection for Adidas.